Senior Marketing Manager - LotusFlare DNO at LotusFlare — NeverHard
Senior Marketing Manager - LotusFlare DNO at LotusFlare in Toronto, Ontario. Skills: B2B Marketing, Demand Generation, Enterprise Marketing, Product Marketing, SaaS Marketing. Apply on NeverHard.
Company
LotusFlare
Location
Toronto, Ontario
Type
not_specified
Required skills:
B2B Marketing
Demand Generation
Enterprise Marketing
Product Marketing
SaaS Marketing
LotusFlare has always been about making an impact through software products and changing industries for the better by simplifying technology so as to simplify customer experience. Founded by the team that helped Facebook reach over one billion mobile users, LotusFlare was born out of a vision to make the mobile internet accessible and affordable to people in parts of the world who often did not have access.
From this initial work, LotusFlare’s mission now is to design, build and continuously advance a AI‑enabled, cloud‑native digital commerce and monetization platform that simplifies technology and customer experience to deliver valuable outcomes to enterprises. This platform provides the software product foundation for the company’s main offering, the LotusFlare Digital Network Operator® Cloud. LotusFlare DNO™ Cloud is a digital commerce and monetization managed service that serves as a digital BSS to deliver valuable business outcomes for communications and media services providers.
We are looking for a dynamic and strategic Enterprise Marketing Manager to join our growing team in Toronto. This is a high‑impact, highly visible role where you will contribute to the marketing narrative for LotusFlare's B2B SaaS product portfolio, drive enterprise demand generation, and elevate the brand among global telecom decision‑makers. You will work closely with product, sales, and leadership teams to craft compelling stories that convert into pipeline.
Responsibilities
Strategy & Product Positioning
Define differentiated messaging, value propositions, and positioning for LotusFlare's DNO Cloud platform with a focus on AI use cases and outcomes
Drive market and competitive intelligence to inform product marketing strategy and identify new business opportunities
Contribute to the Go-to-Market (GTM) plan for product launches, mapping the buyer's journey across digital channels including SEO, social media, events, and collateral
Content & Demand Generation
Contribute to creation of thought leadership content including webinars, technical blogs, newsletters, and client case studies to generate new opportunities
Produce high-quality marketing assets including pitch decks, product data sheets, solution web pages, demo scripts, battle cards, and ROI calculators
Implement scalable lead generation and nurturing programs that drive qualified leads throughout the full sales funnel
Leverage AI tools to drive marketing velocity, content quality, campaign optimization, and productivity
Cross-Functional Execution
Contribute to and optimize LotusFlare.com for messaging, content, design, and performance
Provide sales enablement collateral and market intelligence to support active sales cycles
Track and report on marketing KPIs and ROI, using data to continuously optimize programs
Required Skills
10+ years of B2B marketing experience with a proven ability to manage and scale full-stack marketing programs
Demonstrated success marketing enterprise software to Fortune 500 or Global 2000 clients
Ability to translate highly technical AI concepts—including Agentic AI, Large Language Models (LLMs), and automated network reasoning—into clear, business-value-driven narratives for C‑suite telecom executives.
Experience at or with top-tier enterprise technology companies such as Amdocs, Ericsson, Accenture, IBM, Salesforce, Oracle, SAP, or similar skills
Exceptional communication, writing, and presentation skills with strong executive presence
Hands‑on experience with AI tools for content creation, automation, and analytics
Strong analytical mindset with a track record of using data to drive decisions and deliver against measurable KPIs
Proven ability to navigate ambiguity and collaborate across globally dispersed teams in Product, Sales, and Finance
Proficiency in marketing platforms such as HubSpot, Marketo, Salesforce, or similar
Familiarity with SEO, SEM, AEO and digital advertising to drive inbound enterprise leads
Creative thinker with a strong eye for storytelling, design, and brand consistency
Nice to Have
Telecom domain knowledge — experience marketing to CSPs with an understanding of BSS, API monetization, or 5G
Experience utilizing AI productivity and design tools to rapidly prototype high-quality marketing collateral, product explainers, and sales enablement assets without relying on external agency support.
Familiarity with TMForum frameworks or telecom industry standards
Experience with agentic AI or cloud-based SaaS solutions
Manage press releases, media materials, and contribute to analyst relationships with firms such as Gartner, Forrester, and IDC
We Offer
Competitive salary package including an annual bonus
Paid lunch (in the office)
Private healthcare
Training
Energising work environment
#J-18808-Ljbffr