General Counsel at O2E Brands Inc. — NeverHard

Job DescriptionJob Description This role goes beyond traditional legal oversight. It is about architecting the legal, risk, and data foundations required to support a more complex, technology-enabled, and partnership-driven business. As O2E grows through new products, M&A, evolving franchise and joint partnership models, and deeper ownership of customer relationships and data, the General Counsel will act as a strategic partner, helping leaders navigate ambiguity and make high-quality decisions at speed. At the same time, this is an opportunity to redefine how legal work gets done. The General Counsel will lead the evolution of an AI and technology-enabled legal function — leveraging modern tools to increase clarity, effectiveness and pace while ensuring strong governance and responsible use. This is a role for someone who is energized by change, comfortable operating in a dynamic environment and motivated by the opportunity to help build something enduring. What This Role Owns 1. Enterprise Legal Strategy & Risk Architecture Define and evolve the company’s legal and risk strategy aligned to growth ambitions Build scalable frameworks for risk identification, assessment, and mitigation Enable leaders to make informed decisions with clear, practical legal guidance 2. Commercial & Product Legal Enablement Partner with Product, Technology, and Commercial teams to embed legal thinking into product and customer experience design Support expansion into new services, revenue streams, and markets Ensure contracts, partnerships, and commercial models are structured for speed and scalability 3. Data, Privacy & Payments Own legal frameworks related to customer data, privacy, and data governance Lead legal oversight of payments, financial flows, and third-party partnerships (e.g., Stripe) Ensure compliance with evolving data protection and consumer regulations 4. M&A, Partnerships & Corporate Development Support legal strategy and execution for mergers, acquisitions, and joint ventures Structure and support strategic partnerships and investments Provide guidance on deal risk, integration, and governance 5. Franchise & Operating Model Evolution Evolve legal frameworks to support both a traditional franchise model and a joint venture partnership Balance brand protection, operator autonomy, and commercial flexibility Support franchise partners while enabling business transformation 6. Litigation, Compliance & Governance Oversee litigation strategy, dispute resolution, and regulatory compliance Maintain strong, practical corporate governance practices Manage external counsel effectively and ensure high-quality, cost-efficient outcomes 7. Legal Function Leadership Build and lead a modern, business-aligned legal function Shift focus from reactive support to proactive partnership Establish clear priorities, operating rhythms, and performance expectations 8. Legal Operations, Technology & AI Enablement Design and implement an AI-enabled legal operating model to improve speed, accuracy, and scalability Leverage AI tools for contract review, drafting, research, and knowledge management Identify opportunities to automate repeatable legal workflows and reduce manual effort Partner with Technology teams to ensure legal is aligned with broader AI and data strategy Establish governance around the responsible and secure use of AI in legal workflows What Success Looks Like Legal is seen as a strategic partner and enabler The business moves faster with clear, confident decision-making Risk is understood, visible, and actively managed Data, privacy, and payments are secure, scalable, and compliant M&A and partnerships are executed with speed and discipline Franchise and partnership models evolve without legal friction The legal team leverages AI and technology to scale output without scaling headcount Contracts, reviews, and approvals move at the speed of the business What You Bring Senior legal leadership experience in high-growth, multi-entity or multi-brand environments Deep experience in commercial law, M&A, litigation, risk mitigation and corporate structuring Strong understanding of data privacy, payments, and regulatory environments Experience supporting technology-enabled or platform-based businesses Exposure to franchise or distributed operating models is an asset Tech-enabled legal leadership and support