CNBC News Analytics Manager at Versant Media — NeverHard
CNBC News Analytics Manager at Versant Media in New York City, New York. Apply on NeverHard.
Company
Versant Media
Location
New York City, New York
Type
not_specified
Job Description
The News Analytics team is looking for a Manager who will be responsible for analyzing, synthesizing, and visualizing data insights across linear and digital platforms for CNBC. The Manager will report to the Senior Director of News Analytics within the company’s Content and Audience Analytics team.
The ideal candidate will have expertise in working with Nielsen TV ratings and experience with digital video analytics reporting. They should be passionate about delivering data-driven insights to inform and influence key stakeholders across the business (programming, editorial, finance, marketing, press, etc.). An interest in business and financial news is a plus.
Responsibilities:
Analyze and interpret viewership data to unearth trends and insights that inform business decisions across multiple departments
Leverage data visualization tools and techniques to highlight the performance of CNBC and competitors against key performance indicators
Synthesize multiple data sets, including Nielsen ratings, to distinguish trends from sample noise
Oversee standardized reporting and ad hoc analyses that align with business goals
Maintain an in-depth knowledge of programming on CNBC and competitive networks
Forecast both linear and non-linear viewership during key estimate cycles
Participate in strategy sessions focused on expanding the network’s reach and maximizing viewer engagement and retention
Pursue new, creative approaches to audience insight and data visualization with automation
Partner with teams across the organization, including programming, marketing, communications, business development, and finance, in addition to collaborating with research colleagues