NeverHard
Performance Marketing Manager at hireVouch — NeverHard
Performance Marketing Manager at hireVouch in Toronto, Ontario. View salary, required skills, and apply on NeverHard.
- Company
- hireVouch
- Location
- Toronto, Ontario
- Type
- not_specified
Job DescriptionJob Description
About the role
We're bringing paid acquisition in-house and launching our mobile app. You'll own performance across Meta, Google, and app channels, run a relentless creative testing cadence, and be the person who knows exactly why CAC moved last week.
You'll work closely with our Growth Product Marketing Manager who sets the campaign strategy and messaging — your job is to take that and scale it. Fast feedback loops, tight iteration, and a direct line between your optimizations and revenue.
This is an IC role — you won't manage people, you'll manage channels, budgets, and outcomes. For the right person, it's a step up in title and ownership without the overhead of building a team.
What you'll own
Day-to-day management of Meta and Google Ads — campaign setup, bid strategy, budget pacing, creative rotation
App growth: Apple Search Ads, Google UAC, and ASO strategy — app store listing, keyword optimization, A/B testing
Creative testing framework: structured experiments across audiences, creatives, and copy — weekly velocity
Attribution and reporting — own our MMP setup (AppsFlyer/Adjust), CAC by channel, ROAS by segment
Landing page and App Store convers
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